International Gaming and esports marketing agency, Freaks 4U Gaming has secured a strategic investment of €15 Million Euros from Co-Investor Partners. As a part of this strategic investment, Co-Investor Partners has been recognised as a minority shareholder of the company.
As per their press release, the funding secured will be used to increase the company’s growth and help them expand their talents. This is Freaks 4U Gaming’s first-ever investment and Co-Investor’s first investment in the esports and gaming industry.
We proudly announce a €15 million investment from @Co-InvestorPartners! Having enjoyed consistent, organic growth in the past decade, Freaks will leverage this first-ever investor funding to accelerate global expansion plans focused on sustainability and scalability.
Read more:— Freaks 4U Gaming (@freaks4ugaming) August 11, 2021
Michael Haenisch, CEO of Freaks 4U Gaming, spoke in the investment:
“As one of the early pioneers in esports and gaming, Freaks 4U Gaming has come a long way to the uniquely competitive position we are in today. We pride ourselves in being a truly 360-degree organisation in the eco-system – part agency, part content producer, and part community. This allows us to create customised, integrated solutions that are aligned with our client’s goals and resonate authentically with the community.”
“Freaks managed to grow and weather the challenging times through bootstrapping – it certainly has not been easy, to say the least. However, finding a partner who believes in our values, business model and expertise, is as vital as securing the capital we need to support our growth. We are thrilled to have Co-Investor Partners and its investors onboard.”
Farsin Yadegardjam, the Partner, Co-Investor Partners, commented:
“The growth figures of the gaming and esports market are simply impressive, and with our investment in Freaks we have the opportunity to join one of the most important players in this market in Western Europe.”
“In addition to the already existing growth story, the fantastic team was a key factor in our decision. We expect Freaks not only to participate in the overall market growth but also to benefit above average from its unique position as a 360-degree agency. We look forward to the journey together and to support Freaks with our expertise as growth investor.”
Freaks witnessed massive growth after its launch in the year 2011. Apart from esports management, the company also provides marketing and broadcasting solutions. They also run a proprietary community platform including 99Damage, Summoner’s Inn, Agent’s Range, 1pv, and join DOTA.