VIDEO : MS Dhoni, Virat Kohli & Ajinkya Rahane salute their moms:- This season Star sports has came up with initiative of “Nayi Soch” where cricketers wear their mother”s name on back of their shirts. In the advertisement MS Dhoni, Virat Kohli and Ajinkya Rahane are seen sporting their mother”s name saying whatever I”m today is because of my mom.
1. Captain cool Dhoni said, “Itne dino se main apne pita ka naam pehen raha, tab to aap ne kabhi nahi poocha ki koi khaas wajah”?
The main objective of this initiative to acknowledge the contribution of our mother”s in moulding our careers. We need to understand that Girlfriend”s love may or may not be permanent, but mother”s love is always!! The campaign is to highlight Indian women and the societal stereotypes present in India.
2. Virat Kohli said, “Main jitna Kohli hu, utna Saroj bhi.”
Sanjay Gupta, managing director, Star India, says, “Star Plus has been a lighthouse brand for women. We have always put women first, told their stories, and are now set to take it to the next level – by challenging orthodoxy and stereotypes that come in the way of progress for women.”
3 Ajinkya Rahane said,“Log kahte hai baap ka naam raushan karo, lekin mere liye Maa kaa naam bhi raushan karna utna hi important hai”.
– by Atharva Apte