Nepal Premier League (NPL) team Karnali Yaks has appointed popular vlogger Sisan Baniya as its Youth Brand Ambassador. Baniya, known for his creative content and strong connection with younger audiences, is expected to play a key role in enhancing the team’s visibility and appeal.
This partnership reflects Karnali Yaks’ strategy to engage with the youth, a significant segment of cricket fans in Nepal, and to build a more dynamic presence off the field. Through his innovative storytelling and wide reach, Baniya will help promote the team’s initiatives and foster a deeper connection with fans.
A Star-Studded Team
Karnali Yaks is entering the NPL with a power-packed roster that combines international and domestic talent. The team has signed cricketing heavyweights such as Indian superstar Shikhar Dhawan, West Indies’ Chadwick Walton, Hong Kong’s Babar Hayat, and Omani all-rounder Zeeshan Maqsood. These international players bring experience and skill, making the Yaks a formidable contender.
The domestic lineup is equally exciting, featuring rising stars like Gulshan Jha, Dev Khanal, and Arjun Gharti, who have already shown promise in Nepal’s cricket scene. This blend of global icons and local heroes highlights the team’s commitment to excellence and its efforts to showcase Nepal’s emerging cricket talent on a larger platform.
Countdown to NPL 2024
The Nepal Premier League, set to begin on November 30, has already created a buzz among cricket enthusiasts. Karnali Yaks will take on Janakpur Bolts in their opening match, marking the start of what promises to be an exhilarating season. The inclusion of Sisan Baniya as Youth Brand Ambassador adds a new dimension to the team’s outreach efforts.
Beyond the game, Baniya’s involvement will help bridge the gap between cricket and the digital age, creating engaging content that resonates with younger fans and strengthens the team’s brand identity.
This move by Karnali Yaks signals a broader vision to make cricket more accessible and exciting for Nepal’s youth. By combining a star-studded roster, strategic branding, and the energy of Sisan Baniya, the team is well-positioned to inspire and connect with fans both on and off the field. With such initiatives, Karnali Yaks is not only aiming for victory in the tournament but also striving to elevate cricket’s popularity across Nepal.
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