The Board of Control for Cricket in India (BCCI) recorded an all-time high revenue of ₹9741 crore during the 2023–24 financial year, as per a report by Rediffusion. The Indian Premier League (IPL) played a huge role in this achievement, accounting for 59% of the total income, which equates to ₹5761 crore. Referred to as BCCI’s “golden goose,” the IPL continues to grow in value due to the rising cost of media rights and its vast popularity.
“BCCI in 2007 discovered a golden goose – the IPL which is now a 100 per cent part of the BCCI. The tournament is the best and media rights are constantly going up. IPL also ensures that players from Ranji Trophy-level get a playing field. IPL will continue to churn out profitability as it growth further,” said Lloyd Mathias, a business strategist. The success of the IPL has made it not just a domestic sensation but a global revenue generator for Indian cricket.
Non-IPL Revenue and Financial Strength
Beyond the IPL, BCCI also earned ₹361 crore from media rights related to bilateral series and other non-IPL cricketing events. At present, Viacom18 holds the broadcast rights for the Indian cricket team’s matches, while IPL media rights for the 2023-27 cycle are shared by Disney Star and Viacom18. Analysts believe the BCCI can further boost its income by focusing on domestic tournaments.
“BCCI has immense potential to commercialise traditional formats like Ranji Trophy, Duleep Trophy, or CK Nayudu Trophy to shore up non-IPL revenues. Moreover, the board has close to ₹30,000 crore in reserves, which brings in about ₹1,000 crore a year in interest alone. These revenues aren’t just sustainable—they are poised to grow 10–12 per cent annually, thanks to expanding sponsorships, media deals, and matchday earnings.,” said Sandeep Goyal, Chief of Rediffusion.
BCCI’s Global Influence and Growing Clout
With this level of revenue, BCCI has firmly established itself as the financial powerhouse of world cricket. The influence of Indian cricket is now undeniable on the global stage. Even the International Cricket Council (ICC) depends heavily on India’s contribution for its functioning.
“ICC depends on BCCI for the bulk of its funding. ICC is not driving revenue as it should,” said Ajimon Francis, Managing Director at Brand Finance India. As the board continues to grow, its influence on the sport both in India and internationally will likely become even more prominent.
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